How to Set Up Manufacturer Data for GPSR in WooCommerce

One of the first things you need to do for GPSR compliance is set up manufacturer records. Each product in your store needs to be linked to a manufacturer with complete contact information. Here is how to do it properly.

What Data GPSR Requires

For every manufacturer, GPSR requires the following to be displayed on product pages:

Manufacturer name – the legal company name
Postal address – full street address, not just country
Email address – a working contact email
Phone number – direct contact number

Also, if the manufacturer is not based in the EU, you must also provide EU Responsible Person details: a separate name, address, and email for the EU-based representative.

Creating Manufacturer Records

With the GPSR Compliance plugin, manufacturer records are stored as a custom post type in WordPress. Go to Products > GPSR Manufacturers and click “Add New.”

Fill in the required fields:

Enter the company name as the title
Fill in address, email, phone, and website
Check “EU-based manufacturer” if they are located in an EU member state
If not EU-based, fill in the EU Representative section below
Click Publish

EU vs Non-EU Manufacturers

The key difference is simple: EU-based manufacturers do not need a separate EU Responsible Person because they already serve that role. Non-EU manufacturers (from China, the US, the UK, etc.) must have an EU-based entity listed as their representative.

Your plugin handles this automatically. When you check the “EU-based” flag, the EU Representative fields become optional. When unchecked, they become required (if you have validation enabled in settings).

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Assigning Manufacturers to Products

There are three ways to assign a manufacturer to products:

Per-product – edit a product, go to the GPSR tab, select a manufacturer from the dropdown
Default manufacturer – set a default in plugin settings so all new products get the same manufacturer
Bulk edit – use the bulk edit wizard to assign a manufacturer to hundreds of products at once

For most stores, the fastest approach is: create your manufacturers, set the most common one as default, then use bulk edit to handle exceptions.

Tips

Double-check addresses – incomplete addresses are the most common compliance issue
Keep manufacturer records updated when companies move or change contact details
If you sell products from many manufacturers, use the search/filter in the GPSR tab to find them quickly
Export your manufacturer data via CSV periodically as a backup